#product-management

2 prompts

dimitrymd chatgpt Mar 21

Competitive Analysis Framework

Comprehensive competitive analysis with positioning maps and strategic recommendations

Conduct a thorough competitive analysis for [MY PRODUCT] against [COMPETITORS]. ## Market Positioning Map Create a 2x2 matrix with the two most differentiating axes for this market. ## Feature Comparison Matrix | Feature | Us | Competitor A | Competitor B | Competitor C | |---------|-----|-------------|-------------|-------------| Rate each: (full), (partial), (none) ## Pricing Analysis - Price points and tiers - Value per dollar comparison - Free tier comparison ## Strengths & Weaknesses For each competitor: - 3 strengths (what they do well) - 3 weaknesses (where they fall short) - Their likely next move ## Our Strategic Advantages - Where we win today - Where we need to catch up - Blue ocean opportunities (unserved needs) ## Recommended Strategy - Short-term (0-3 months): Quick wins - Medium-term (3-12 months): Differentiation plays - Long-term (12+ months): Moat building Base analysis on publicly available information. Flag assumptions clearly.
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dimitrymd chatgpt Mar 21

Customer Interview Question Framework

Structured customer interview script for product discovery with follow-up guidance

Generate a structured customer interview script for [PRODUCT/FEATURE] discovery. ## Pre-Interview (2 min) - Rapport building questions - Permission to record - Set expectations for length and format ## Context Setting (5 min) 1. Tell me about your role and what a typical day looks like. 2. What tools do you currently use for [DOMAIN]? 3. How long have you been doing [ACTIVITY]? ## Problem Exploration (15 min) 4. Walk me through the last time you [DID THE THING]. What happened? 5. What was the hardest part about that? 6. How did you work around that challenge? 7. How often does this problem come up? 8. What does this problem cost you? (time, money, frustration) ## Solution Validation (10 min) 9. If you could wave a magic wand, what would the ideal solution look like? 10. [Show prototype/concept] What's your first reaction? 11. What would make you switch from your current approach? 12. What concerns would you have about using something like this? ## Wrap-Up (3 min) 13. Is there anything I should have asked but didn't? 14. Who else should I talk to about this? **Interviewer Notes:** - Listen for emotions, not just facts - Follow up with "Tell me more" and "Why?" - Note body language and hesitations
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